Construct a presentation/business case on a company or set of companies/organizations that have successfully implemented an EIS (CRM, SCM, ERP, BI, etc.) to capture, recapture or create a market.  You may also select an unsuccessful case or set of cases to illustrate the consequences of poor decision-making and implementation decisions.  Additional proposals for this project will be considered (e.g  An organization that “could” benefit from an implementation, what that would look like, the decision-making criteria, rationale, etc.).

Rubric

Course Project

CriteriaRatingsPts
This criterion is linked to a Learning OutcomeTopic FocusTopic area focus6 ptsExcellent Focus on Topic3 ptsMostly Kept Focus on Topic1 ptsSometimes Kept Focus on Topic0 ptsDid Not Focus on Topic6 pts
This criterion is linked to a Learning OutcomeResearchResearch conducted on topic area7 ptsOutstanding Research on Topic4 ptsGood Research on Topic2 ptsPoor Research on Topic7 pts
This criterion is linked to a Learning OutcomeDetailed Analysis7 ptsOutstanding Analysis of TopicThorough, detailed analysis conducted on the topic was synthesized and presented.4 ptsGood Analysis of Topic2 ptsMinimal detailed analysis of topic7 pts
This criterion is linked to a Learning OutcomeConclusion/Findings7 ptsStrong Conclusion of Findings4 ptsGood Conclusion of Findings2 ptsPoor Conclusion/Findings7 pts
This criterion is linked to a Learning OutcomeReferences3 ptsCited References0 ptsDid Not Cite References3 pts