WHO ARE THE BABY BOOMERS? WHO ARE THE GENERATION X? WHO ARE THE GENERATION Y / MILLENNIALS?

WEEK 3 (INDIVIDUAL) CASE STUDY: BABY BOOMER ECONOMICS: “BOOMERNOMICS”

RESEARCH THIS TOPIC THOROUGHLY:

Q. WHO ARE THE BABY BOOMERS? WHO ARE THE GENERATION X? WHO ARE THE GENERATION Y / MILLENNIALS?

Q. HOW DID THEY IMPACT THE WORLD OF MARKETING FROM 1940’S UNTIL NOW 2020’S?

Q. WHAT ARE THE FIVE MOST IMPORTANT INDUSTRIES OVER THE NEXT 20 YEARS AS A RESULT OF BABY BOOMERS RETIRING ALL OVER THE WORLD?

RESOURCES:

HARVARD BUSINESS REVIEW | https://hbr.org/2010/05/the-leaders-we-need-now#:~:text=Baby%20Boomers%20have%20been%20firmly,through%201981%2C%20have%20different%20ideas

INVESTOPEDIA | https://www.investopedia.com/terms/b/baby_boomer.asp

WIKIPEDIA | https://en.wikipedia.org/wiki/Baby_boomers

PLEASE USE ALL THESE RESOURCES ABOVE PLUS ALL THE LECTURES FROM WEEKS 1 – 3 CLASSES AND ALL OUR CHAPTER SLIDES TO PRODUCE A SHORT ESSAY OF 250 WORDS MINIMUM – 500 WORDS MAXIMUM.

CREATE A MS WORD OR PDF DOCUMENT OF YOUR ESSAY AND IT MUST HAVE THESE 5 COMPONENTS: i) Introduction ii) Body iii) Conclusion iv) References (at least 4 of them) and v) Bonus Materials. 

WARNING: DO NOT USE A.I. TOOLS SUCH AS CHAT GPT, COURSERA, OR COPY / PASTE / SUMMARIZE FROM UNKNOWN SOURCES, IT WILL RESULT IN A SIMILARITY REPORT HIGHER THAN 20% IN TURNITIN AND WILL BE A ZERO GRADE, NO EXCEPTIONS.

DEADLINE IS SUNDAY 23 JULY, 2023 UNTIL 23.59 PM (PST), NO EMAIL SUBMISSIONS AND LATE SUBMISSIONS WILL BE 10% GRADE DEDUCTION PENALTY PER DAY, NO EXCEPTIONS.

Thank you.