Imagine you work for either Conestoga Students Inc. (C.S.I), Conestoga Student Success Services, or Conestoga Recruitment Services. For this Assignment you will write from the perspective of a Project Manager within one of these three departments.
Choose one of the following three scenarios to create your proposal:
You are the Project Manager for Conestoga Students Inc.Opens in a new tab
You must prepare a persuasive proposal presentation to propose a student event.
This can be any event for any purpose at any or multiple campuses.
You are the Project Manager for Conestoga Student Success ServicesOpens in a new tab
You must prepare a persuasive proposal presentation to propose a student career training service to add to the myCAREER portfolio.
This can be related to any or multiple parts of the career preparation and success process (resumes, interviews, reviews).
You are the Project Manager for Conestoga Recruitment ServicesOpens in a new tab
You must prepare a persuasive proposal presentation to propose a high school recruitment event.
This can be any kind of event that takes place in a Canadian or international high school to promote Conestoga College.
Directions
Create a digital proposal for your project idea:
Using the following sections complete a digital (MS PowerPoint) proposal presentation to convince management. Your objective is to convince senior management that your idea is a good idea and worth the investment of time and money. The goal is to persuade the company to proceed with and approve your internal proposal.
PROJECT TITLE SLIDE: Give your project a name.
Include your name and date in this slide.
INTRODUCTION: Briefly introduce the product/process idea
What exactly are you proposing?
For what purpose? What are you hoping to achieve?
Include a drawing, photograph, picture, or video to represent your idea.
RATIONALE: What is the business need for the project? (may be several slides)
Background information (current situation).
Why it should be done (need and evidence supporting need).
Market/Industry research. (post-secondary industry)
Competitor research. (North American colleges and universities)
Statistics.
** all research included must be properly integrated as well as cited and referenced with APA.
** a minimum of three sources (articles, journals etc…) must be used to support a minimum of three quotations.
PROJECT GOAL: How will this benefit the company (Conestoga)? What is the hoped-for result?
Consider profits/ exposure/ market share/ customer service.
Graphs and tables can be included here to visually express this.
PROJECT STRENGTHS AND RISKS
What are the project strengths? (areas you strongly feel will be successful).
What are the project risks (areas you feel have risk of failure or issue).
How do you plan to prepare for and mitigate the risks?
PROJECT SCOPE: What will and will not be included in the project?
Consider using a table (In Scope / Out of Scope)
SUMMARY: Summarize the overall idea, project, benefits and need.
This is where you give your final persuasive call to action.
The idea should be appealing and interesting.
REFERENCES: Include a reference slide
All quotations and images should have an end reference to accompany the intext citation.
Don’t forget your hanging indentOpens in a new tab!
Format
You must submit your proposal in digital format (PowerPoint). If you have another suggestion, please seek your instructor’s approval.
Reminders
Your presentation should be persuasive, interesting, and innovative.
You will be marked on your analyzation and writing ability! Use point form (bulleted) information in your slides and provide full sentences and paragraphs of writing to be evaluated in the comment sections of the slides.
You will NOT be marked on the idea itself but the writing must be coherent and show an understanding of business growth.
You MUST use at least three external sources to integrate a minimum of three quotations to validate your market, competitor, or company research – These MUST contain an intext citation and end reference.
All images you use that are not your own must also be cited and referenced.
Eight Sections do not mean eight slides – some sections will require multiple slides to complete the section.
Be sure to include section titles and headers for organization and flow.
Write from the perspective of being an employee of the company.
Evaluation
The rubric for assessing this assignment can be found hereOpens in a new tab.
The policy for late submission of student work can be found in the course information module.
All submissions should be completed individually. The policy for academic integrity can be found in the course information module.
