Student teams teams will have run their respective companies for a
period of 10 years. They are now being asked to report on their
performance over the past 10 years to their shareholders and
present their plan for the next Yve years in support of being
rehired as the management team for the next 5 years.
Submission Instructions Submission Instructions
Your written submission should be prepared in the format of an
annual report that would be provided to shareholders. The goal
is to prove yourself effective managers so that you will be
rehired for the next 5 years. If you have had good performance
over the past 10 years, tell the reader what you are going to do
to maintain and perhaps improve. What are the opportunities
and threats as you see them? If you have not had great success
over the past 10 years tell your shareholders what you have
learned and what you will do differently in the next 5 years that
would convince them that they should rehire you. Use graphs
and tables to present information more clearly and concisely for
the reader. Your report should not exceed 30 pages inclusive of
all tables, exhibits, and covers. Grammar and spelling count and
all referencing, if external materials are used, should be in APA
style format.
This project is an iterative one, not something that can be left
until the last minute. Each decision period should involve
assessment of your strategy and outcomes and any
adjustments you believe are necessary given things
like changes in the environment, competitive response or
changes with consumer preferences. Within the Yrst two weeks
you should have landed on a design and outline for your annual
report and be Ylling in information with each decision and
corresponding set of results, noting tends, environmental
changes, competitor moves and other similar events of
importance. Remember, you are doing an overview of the last 10
years, concentrating on the last 5 and ending with your plan for
the next 5. Preparation and planning is important, this report
cannot be written at the last minute.
